Null Bauhaus - Captivated gaze. 25 short monographs and contributions on new adv…
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Bauhaus - Captivated gaze. 25 short monographs and contributions on new advertising design. With the support of the "Ring der Werbegestalter des Schweizer Werkbundes" and others, edited and with an introduction by Heinz and Bodo Rasch. With 140 illustrations. Stuttgart, Zaugg, 1930. 112 pp. 26 x 21.5 cm. Original cloth binding with front cover of transparent celluloid (this somewhat yellowed and scratched, cloth slightly rubbed and stained). First edition. - Fleischmann, Drucksachen, p. 354 - Heidtmann 8618 - Dok.-Bibl. VI, 91 - Jäger/Heiting, Autopsie II, 350ff. - Extremely rare original edition of the famous publication on advertising design. With 26 (and not 25 as stated on the title) short biographical texts on the best and most innovative advertising designers and typographers of the late 1920s. With contributions and illustrations by B. O. Baumberger, Willi Baumeister, Bill, Max Burchartz, Walter Dexel, Cesar Domela, Werner Gräff, John Heartfield, the Leistikow siblings, El Lissitzky, Robert Michel, Moholy-Nagy, Hans Richter, the Rasch brothers, Paul Schuitema, Kurt Schwitters, Mart Stam, Karel Teige, Jan Tschichold, Vordemberge-Gildewart, Piet Zwart and others - Some of the illustrations printed in red and black. - Typographically excellently designed and with effective binding in celluloid foil. - With enclosed printing error slip. - Margins partly slightly browned, lower corner partly with small crease, otherwise fine copy. VAT: *

936 

Bauhaus - Captivated gaze. 25 short monographs and contributions on new advertising design. With the support of the "Ring der Werbegestalter des Schweizer Werkbundes" and others, edited and with an introduction by Heinz and Bodo Rasch. With 140 illustrations. Stuttgart, Zaugg, 1930. 112 pp. 26 x 21.5 cm. Original cloth binding with front cover of transparent celluloid (this somewhat yellowed and scratched, cloth slightly rubbed and stained). First edition. - Fleischmann, Drucksachen, p. 354 - Heidtmann 8618 - Dok.-Bibl. VI, 91 - Jäger/Heiting, Autopsie II, 350ff. - Extremely rare original edition of the famous publication on advertising design. With 26 (and not 25 as stated on the title) short biographical texts on the best and most innovative advertising designers and typographers of the late 1920s. With contributions and illustrations by B. O. Baumberger, Willi Baumeister, Bill, Max Burchartz, Walter Dexel, Cesar Domela, Werner Gräff, John Heartfield, the Leistikow siblings, El Lissitzky, Robert Michel, Moholy-Nagy, Hans Richter, the Rasch brothers, Paul Schuitema, Kurt Schwitters, Mart Stam, Karel Teige, Jan Tschichold, Vordemberge-Gildewart, Piet Zwart and others - Some of the illustrations printed in red and black. - Typographically excellently designed and with effective binding in celluloid foil. - With enclosed printing error slip. - Margins partly slightly browned, lower corner partly with small crease, otherwise fine copy. VAT: *

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