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168 - UNIC - c.1935
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Estimation
€150 - 300Sale fees
UNIC - c.1935 Large, original, double-sided lithographed advertising sheet metal. 90 x 90 cm. Shows signs of use - Retains its beautiful original luster and good color. Front side (more attractive): subtle scratches and localized touch-ups along the edges. Back side (more worn): numerous repaints along the edges and within the design, paint deterioration on the letters U and N, traces of oxidation, and a trimmed corner. Founded in Puteaux in March 1905 by Georges Richard and Baron Henri de Rothschild, the Unic brand owes its name to its founding concept: a unique, robust chassis with interchangeable parts. This reliability immediately made it the leader among Parisian taxis and a benchmark in the passenger car industry. In July 1938, Unic abandoned passenger cars to focus exclusively on heavy-duty trucks. It was absorbed by Simca in 1952. Integrated into Fiat in 1966, then a founding member of Iveco in 1975, the French emblem disappeared permanently from vehicle grilles in 1984. Hauts-de-Seine/Île-de-France
Auction details
AdOrigins IV - Original Advertising Collectibles AuctionAuction house
HDVM Hôtel Des Ventes Mazzella +33 4 91 32 39 00 contact@hdvm.frDelivery is optional. You can use the carrier of your choice. The stated price does not include the lot price or the auction house fees.