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156 - SUCHARD-MILCO - c.1930
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Estimation
€80 - 150Sale fees
SUCHARD-MILCO - c.1930 Original cylindrical lithographed tin advertising box. Capacity: 1 kg. 16.8 cm tall and 8.5 cm in diameter. In good overall condition— Colors are well preserved, retaining their original luster. There are some minor cracks from normal wear, limited to the lid, as well as traces of a former paper label on the inscription. Founded in Serrières in 1826 by Philippe Suchard, the Suchard company established itself as a global pioneer in the chocolate industry. Having become a major multinational under the leadership of Carl Russ-Suchard, the company revolutionized the market by creating iconic brands such as Milka milk chocolate (1901), Sugus caramels, and the famous Rocher Suchard (1948). After its merger with Tobler in 1970 (Interfood), production permanently left its historic site in Neuchâtel in 1990 following a series of corporate takeovers. (Canton of Neuchâtel)/Switzerland.
Auction details
AdOrigins IV - Original Advertising Collectibles AuctionAuction house
HDVM Hôtel Des Ventes Mazzella +33 4 91 32 39 00 contact@hdvm.frDelivery is optional. You can use the carrier of your choice. The stated price does not include the lot price or the auction house fees.