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129 - ANIMATED INFLATABLE MICHELIN BIBENDUM - c.1970
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Estimation
€2,500 - 4,500Sale fees
ANIMATED INFLATABLE MICHELIN BIBENDUM - c.1970 A superb and rare original electric advertising automaton made of nylon fabric. Approximately 105 x 80 x 60 cm when the inflatable Bibendum is fully extended. The shipping case measures 38 x 38 x 34.5 cm - In very good condition - Original wooden case stamped “232,” original internal label; everything is original and fully functional (tested). Powered by a 220-volt electric motor and a turbine housed in its base, this nylon Bibendum comes to life in a cyclical pattern. Through an automatic system of cams and valves, it inflates in sequences to stand proudly at its full height, remains there for a moment, then deflates completely before repeating this spectacular perpetual motion indefinitely. These inflatable Bibendum figures were displayed indoors, in dealerships, at gas stations, at auto shows and trade fairs, and in garage windows to catch the eye of passersby. In 1886, André Michelin and his brother Édouard Michelin took over the family business, Barbier-Daubrée. On May 28, 1889, in Clermont-Ferrand, the company’s name was changed to “Michelin et Cie.” Puy-de-Dôme/Auvergne-Rhône-Alpes The AI-generated atmospheric photo is presented for illustrative purposes only to help appreciate the object’s proportions in context. Only the original photographs are authoritative regarding the appearance and condition of the item offered for sale. The black-and-white photographs, which are not included in the sale, are an integral part of the description and serve to illustrate the lot. (Photo taken from the book “More Than a Century of Michelin Objects,” Volume 2, by Gilles DUTTO)
Auction details
AdOrigins IV - Original Advertising Collectibles AuctionAuction house
HDVM Hôtel Des Ventes Mazzella +33 4 91 32 39 00 contact@hdvm.frDelivery is optional. You can use the carrier of your choice. The stated price does not include the lot price or the auction house fees.