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BAROCLEM - c.1972 Original flat enamel advertising sign with handles. 48.5 x 38.5 cm. “Emaillerie Alsacienne Strasbourg” In very good condition. - Superb colors and excellent original luster. There are minor chips at the mounting points and a tiny chip at the top. A French brand of automotive batteries, the company was founded in 1928 by Mr. Barrault. In 1962, a large, modern production plant was built in Grand-Quevilly (Seine-Maritime). At that time, the brand was part of the German Varta Group. The sales company Baroclem Autobatterie, historically based in Courbevoie, permanently ceased operations in the late 1990s.
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