93 - ECLA SHOE POLISH - c.1900

ECLA SHOE POLISH - c.1900 Original lithographed advertising sheet metal. Version for the French market. 24.5 x 17 cm In excellent condition - The colors are superbly vibrant, featuring deep reds that are particularly vivid, intense, and well-defined, with good original luster. There are only slight, localized traces of oxidation along the white borders, which do not affect the clarity or aesthetic quality of the image. Fine cream, a high-end shoe polish manufactured by Società Anonima Parma Landriani in Milan (Bovisa). This brand established itself as a flagship of the chemical industry during the Belle Époque. Its exclusive acid- and solvent-free formula preserved the leather’s suppleness. Italy/Lombardy